- Lucid Insiders talk about how online advertising systems are unaware of the offline advertising that is going on around them, although when one drills down into the online data it is apparent that them. What to do about television driving a spike in demand through an online sales channel?
- The online ad industry is rushing to introduce self-regulation for location-based marketing to allay privacy concerns around the billion-pound sector
- UK online use sees 38.4 million people using the internet in August; almost 20% of which comes from London